Please join us for: Uncovering the mystery of Google Analytics
presented by: Norman Gilley, Webmaster - Town of Halton Hills
12 - 1 PM Chamber Boardroom - 8 James Street, Downtown Georgetown, On L7G 2H3 No charge for hhCC Members, Guests Welcome - $20
Every business faces the challenges of keeping up with the changing trends and technologies of today’s modern world. Marketing your business is essential but can be expensive especially when you have trouble measuring your ROI.
This Lunch & Learn will uncover the mystery of Google Analytics to help you learn the basics of this tool that is FREE and will help you understand your website traffic and how to effectively evaluate your marketing efforts. Google Analytics can offer you facts on: - How many people visit your website - Where they live - How they are accessing your website - What marketing tactics are driving traffic - What pages are the most popular - How many visitors are converting into leads or customers - What was their path through your website - What pages are visitors dropping off from - How to install Google Analytics - How to create custom reports so you can keep up with it all in a timely manner!
Norman Gilley is the Town of Halton Hills Webmaster who works tirelessly to manage the daily needs of the town’s web and eMarketing efforts. He also worked behind the scenes to envision and build VisitHaltonHills.ca. Norman continues to help by giving the Halton Hills Chamber of Commerce insights as to how to maintain this website and continue to make improvements as technology advances. Examples of VisitHaltonHills.ca will be used in his presentation to help you take advantage of this tool that once you learn about you will wonder how you ever did business without it.
This one hour presentation will give you incredible insights and offer time for you to ask questions. You will come away with Norm’s TOP TIPS on Google Analytics to work on for your business.
Register for this session and join us for a Pita Pit lunch from our local sponsor included for taking time to be here.